Much e-ink has been spilled--rightfully so--about the brave new world we live online. Targeted advertising, data breaches, the NSA; it’s easy to grow overwhelmed by the potential dangers of sharing personal information electronically. Practically everything we do on our phones and computers is tracked, often in an effort to sell us something or gain some upper hand (financially, politically, socially, etc.). Consequentially, there is now an unprecedented amount of detailed data about us that's ripe for the parsing.
If you’re a small business owner who wants to increase exposure, if you work for someone who wants you to help promote their business, or even if you’re an activist organizing a rally, the Community Technology Center has some great classes coming up for you!
Sometimes you meet people online and you may never actually see them face-to-face. With Skype and Face Time and online classrooms, this scenario is completely feasible.
But what's super fun about social networking is what can happen after the laptop or the iPad is powered down. The web can be a great way to meet real people with similar interests -- in the real world!
There’s so much more to Facebook than simply where to click and who to friend. Almost since its inception, Facebook has been criticized for its lax privacy stance. Someone (Mark Zuckerberg?) must have taken the criticism to heart because the recent Facebook privacy changes have
given users more control than ever before over Who Sees What, and how users can guard themselves against unwanted Sharing.We’ve put together an entire class called Facebook: Privacy and Security, dedicated exclusively to learning about what you can do to be as protected as possible and still enjoy socializing* on the biggest social network the world has ever seen.This class will become a monthly regular in the Community Technology Center’s offerings- catch the first one on
Have you been wondering how to advertise your small business using tools like Facebook? Check out some basic tips to help get your social media marketing plan started!
One of the first things you need to consider when you start using social media to advertise your small business is your media strategy. Think about questions like, "How often do I need to post?" "What kinds of posts would appeal to my market?" "How do I get maximum engagement from the people who are following me?" Think about who will be writing the posts and who will be reading them.
The Library's amazing Community Technology Center has a wide range of technology classes at the Central Library, everything from computer basics to job search skills, but did you know that Fresh City Life My Branch also offers technology classes with friendly folks from the CTC or with your neighborhood librarian?
From one-on-one help to current tech topics, check out the technology classes available at a branch near you!
Tech Open Houses are designed for you to bring in your gadgets (laptop, tablet, eReader) and get one-on-one help with your questions--especially ones about downloading eBooks!
What does your weekend look like? Add a Fresh City Life My Branch program to the picture to make it look fun!
Events on Saturday, August 25:
Social Networking 101, 10 a.m. at the Bear Valley Branch. What's all the hype about Facebook? Do you want to know what tweeting is? Learn what a social network is, why people do and don't use them, check out the latest examples, and learn how to get started if you want to!
Social networks aren't just about sharing what you had for breakfast and posting oh-so-cute pictures of your niece with jam on her face. They're a big deal. And they're also an excellent way to spread your message as a small business or organization.
Whether you're selling products, offering services, raising awareness or promoting an event, social networks like Facebook and Twitter can lend serious firepower to your marketing efforts. But using social networks to promote yourself takes more finesse than just punching in a random broadcast- you need to craft your message and build your brand.